Testing, tracing and tracking helps restart tourism

Updated: Mar 25, 2021

United Nations World Tourism Organization
In recent weeks, global tourism has led the way in finding and implementing solutions that will help us adapt to the new reality. PHOTO: ImageCollab

The cost of the restrictions on travel introduced in response to the COVID-19 pandemic is there for all to see and between January and May, the sudden, rapid fall in tourist arrivals cost the world an estimated $320 billion. In a statement on 18 August, Zurab Pololikashvili, secretary-general of the United Nations World Tourism Organisation (UNWTO), says the re-opening of borders to tourism is a welcome relief to millions who depend on this sector.

“However, this alone is not enough, especially in view of recent announcements and measures which seem further away from the international coordination that UNWTO has been calling for since the pandemic erupted. In these uncertain times, people around the world need strong, clear and consistent messages. What they don’t need are policy moves which ignore the fact that only together are we stronger and able to overcome the challenges we face,” he says.

Pololikashvili says those in positions of leadership and influence have recognized the importance of tourism f